Tuesday, September 1, 2015
10th Birthday BBM, BlackBerry Divide Free Stickers
BlackBerry provides free stickers that can be downloaded in BBM Shop for a week to celebrate the birthday of BlackBerry Messenger (BBM) is the 10th since it was first launched last August 1, 2005
BlackBerry blog, on Saturday (01/08/2015), when first released a decade ago, fuel only considered minor applications are planned only as a complement of the launch of BES 4.1.
But after some consideration, the Canadian company decided to launch a little earlier fuel. The brain behind the birth of instant messaging products are Gary Klassen, who was the Principal Architect BlackBerry
Currently this application is formally launched, Gary admitted was nervous sitting at his desk, watching thousands of people download the 1.0 version of the application which was originally named QuickMessenger it.
QuickMessenger name was finally changed into BlackBerry Messenger, or BBM can be abbreviated, after Jeremy Kettle who joined the team leader Gary, provide advice on their initial meeting.
BBM name was finally easier to be called and in the end so popular instant messaging. Because of the fame of the time, the name of fuel finally come put in Collins English dictionary Dictionary in 2012.
"We experimented with various ideas instant messaging. If we use a combination of a PIN, and packaged with a GUI (graphical interface) is good, then we will have the best product," said Jonathan Nobles, the first product manager for fuel in 2005
BBM was eventually transformed to be the most popular instant messaging. Even his popularity makes BlackBerry sells come after the era of Nokia and before the arrival of the iPhone and Android expansion.
Aware difficult to compete in this line of handsets, the BlackBerry was finally made gambling by taking off the fuel to the competitors. Fortunately, gambling was still sweet fruit. Since present in Android, iOS and Windows Phone, users now have more than 300 million.
BlackBerry even more incentive to monetize these instant messaging services after detachable cross-platform. Because, every month there were 700 million ad requests fuel.
Each month also recorded, there are more than 1 billion of fuel Sticker transmitted and received by the user, along with 250 million users in BBM visit Shop. So practically, fuel activity really makes the BlackBerry network increasingly busy
Moreover, there were 26 billion messages handled per day with an average of 8 seconds BBM users instantly read every message it receives - from D to R. notification yet again, of the total existing BlackBerry users, 70% or 7 out of 10 of them an active user.
Well, happy birthday, BBM..
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